Sogand Nobahar

Design Portfolio

PARENTESI COLLECTION

Design a new collection for parentesi of Bulgari with price limitation and avoiding stones. I started with mood for parentesi which for me it was joint, merge and union. So I designed a collection base on  junction mood and recognizable logo which was important for company. Materials are silver and gold. The poster I did shows a woman who is being complete with Parentesi of Bulgari. On the top-left is written: ”COMPLETE YOURSELF WITH PARENTESI”

/Workshop with Bvlgari - 2011

POCKET WATCH 

We were asked by Bvlgari to design a wrist watch for women with a new concept, So I started with myself; “Am I wearing a wrist-watch?” NO ! Then I did an interview with 50 persons and I figured out nowadays people are using cellphone for ckeking the time more than wrist watch, and they want something new, creative, Somethign not bothering them while they are working with computer and something not sweat on their wrist. So I thought why not redesign pocket watch in a cellphone model shape !

/Workshop with Bvlgari - 2011

NIDOLLA
A particular necklace inspirated by nest.It has a eclectic target like I chose one of the characters of “Gossip Girl” : Vanessa Abram, Which She is not intrested in matching clothes and they have quircky style.
/Workshop with G.Montebello - 2011

NIDOLLA

A particular necklace inspirated by nest.It has a eclectic target like I chose one of the characters of “Gossip Girl” : Vanessa Abram, Which She is not intrested in matching clothes and they have quircky style.

/Workshop with G.Montebello - 2011

CAPIM FLORAL
A necklace inspirated by thought of summer and flowers, A model which contain 8 flower from 2 different wire. Big enough for feeling fresh air on your skin.It has young target which looks for happiness and freshness.
/Workshop with G.Montebello - 2011

CAPIM FLORAL

A necklace inspirated by thought of summer and flowers, A model which contain 8 flower from 2 different wire. Big enough for feeling fresh air on your skin.It has young target which looks for happiness and freshness.

/Workshop with G.Montebello - 2011

ARIO.DARIO BROOCH
A brooch which inspiration came to me from statues of Perspolis in Iran, from circular forms that you can find in beard of mens or on neck of animals. Target is ” Singular Women ” from F.Murace’s book,Women which appreciate cultural art and looking for objects which rappresent their style.
/Workshop with G.Montebello - 2011

ARIO.DARIO BROOCH

A brooch which inspiration came to me from statues of Perspolis in Iran, from circular forms that you can find in beard of mens or on neck of animals. Target is ” Singular Women ” from F.Murace’s book,Women which appreciate cultural art and looking for objects which rappresent their style.

/Workshop with G.Montebello - 2011

LOTUS RINGS
Inspirated by Lotus flower in Perspolis in Iran/Shiraz - 2010

LOTUS RINGS

Inspirated by Lotus flower in Perspolis in Iran/Shiraz - 2010

MODELING
/Modeling with Rhino, RhinoGold and wax

MODELING

/Modeling with Rhino, RhinoGold and wax

HAND SKETCHING - JEWELRY 

/2007-2010

Giveh

Giveh is a multi-local Giveh making system for Iran(Kermanshah) to bring small family producers, designers and consumers in the cities closer to each other. It is based on both online platform and physical communications. Initial contact and accessibility between producers, designers and consumers is managing and organizing by young villagers, each family has a young villager to trust as their agent. Three main services are easily accessible when users enter the website.

/ Individual project, Master’s thesis 

DOG-ME App.

DogMe is an application that enhances relationship between dog and dog owner’s in a different way by using your dog as an inspiration to develop your real instincts. It allows to create a community of dog lovers. A) Your dog your coach, B) Dog & owners memories, C) Act in a dog’s world

/Group project with Giulia Bison, Sarah Thenot, Diogo Carvalho, Lin Wei

/ Workshop with “Sony-Ericsson”

VIRGIN FIRST AID
A branding project for the Virgin company in Politecnico Di Milano, Bovisa’s campus considering WORK LIFE BALANCE of the Politecnico students. A building at the entrance of the campus has been transformed to a place for communicating values of the Virgin Company. The building demonstrates Virgin values while helping students in releasing their stress and  gives them the opportunity to know different services of virgin and its sub brand.
/ Group project with Vahid Daem, Jennifer Parker, Marco Spadafora, Dusan dojic.
/ Workshop with Pierandrei Associati 

VIRGIN FIRST AID

A branding project for the Virgin company in Politecnico Di Milano, Bovisa’s campus considering WORK LIFE BALANCE of the Politecnico students. A building at the entrance of the campus has been transformed to a place for communicating values of the Virgin Company. The building demonstrates Virgin values while helping students in releasing their stress and  gives them the opportunity to know different services of virgin and its sub brand.

/ Group project with Vahid Daem, Jennifer Parker, Marco Spadafora, Dusan dojic.

/ Workshop with Pierandrei Associati 

SPICY SIXTIES, (Video), (website)
Is a service meant to solve two different problems: lot of grannies live alone all their days in Bovisa area, and students take lot of lunches in classes because they’re too much to find place in bars. So, Food can be a relation that solve both problems. Putting together old people, carrier of tradition, and students, carrier of young life. Students can have free homemade lunches at grannies houses, in exchange they will help grannies to improve thier lifestyle.
/ Group project with Vahid Daem, Maria Lobello, Elena Rovati, Marta Bagante.
/ Workshop with ” IDEO MUENCHEN “ 

SPICY SIXTIES(Video), (website)

Is a service meant to solve two different problems: lot of grannies live alone all their days in Bovisa area, and students take lot of lunches in classes because they’re too much to find place in bars. So, Food can be a relation that solve both problems. Putting together old people, carrier of tradition, and students, carrier of young life. Students can have free homemade lunches at grannies houses, in exchange they will help grannies to improve thier lifestyle.

/ Group project with Vahid Daem, Maria Lobello, Elena Rovati, Marta Bagante.

/ Workshop with ” IDEO MUENCHEN “ 

DESIGN MARKET - PUBLICITY
Developing and organising publicity activities for a Design market. 58 designers from all nationalities, 25 projects / limited editions.
/ Group project with Vitto Ingoglia, Giuseppe Farina, Maria Lo Bello, Dalibor Porcic, Virginia Hechtel
/ Concept Design Studio N. McNally, S. Girardi

DESIGN MARKET - PUBLICITY

Developing and organising publicity activities for a Design market. 58 designers from all nationalities, 25 projects / limited editions.

/ Group project with Vitto Ingoglia, Giuseppe Farina, Maria Lo Bello, Dalibor Porcic, Virginia Hechtel

/ Concept Design Studio N. McNally, S. Girardi

ARTELANO
A virtual art community : A website for the common people or tourists in Milan who want to have some low cost art courses to be close to the art, the artists and art teachers, and the art companies who can use this website to advertise themselves and choose good personnel from other users. to share their knowledge. Milan city can also be promoted by this service to become more close to the inhabitants and tourists. 
/ Group project with Gerrit Wigger, Mei xiaohan, Vahid Daem, Shelley Kasli.
/ Strategic Design  with A.Meroni, T.Buganza

ARTELANO

A virtual art community : A website for the common people or tourists in Milan who want to have some low cost art courses to be close to the art, the artists and art teachers, and the art companies who can use this website to advertise themselves and choose good personnel from other users. to share their knowledge. Milan city can also be promoted by this service to become more close to the inhabitants and tourists. 

/ Group project with Gerrit Wigger, Mei xiaohan, Vahid Daem, Shelley Kasli.

/ Strategic Design  with A.Meroni, T.Buganza

WANNA WAIT

Wanna Wait is a new service provided by ATM and sponsored by PlayStation that allows you to pass your time and enjoy playing simple and fun game with people near you or on the other stops.

/ Group work with Maria Lobello, Giuseppe Farina, Avnish Mehta.

/ Metadesign Studio with L. Collina, V. Auricchio, G. Brugnoli, S. Fabio